Episode 153: Should Owners Think of Their Practice Like McDonald’s?

Meet Steve Rapposelli, PT! An experienced physical therapy practice owner, learn his story, how his journey crossed with MEG, and the leadership mindset. Remember: cash-based services equal success in private practice! Find out how you can find a need and fill it in your practice to actually give patients what they want. 

Key Takeaways/Points 

  • You need cash services to differentiate yourself and add value 
  • Tips for Professional “Warnings” 
  • We need to think of our practice like McDonald’s! 
  • Approach your practice like a business 
  • What are your “waffle fries?” (find a need and fulfill it!) 
  • Napatorium” service!  
  • It’s all about the patient’s perceived value 
  • You can be effect, or you can be cause 
  • Having a coach will only move your forward 
  • Sport Pump – people love it and it adds revenue 
  • You deserve to thrive in private practice 

www.sportpump.com Special Offer: Use code Brian10 at checkout and you’ll get 10% off, plus free shipping!  

Free Practice Expansion Evaluation from MEG Business

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