Episode 39: It’s All About Good Bookkeeping

Let’s face it, for many of us the financial area of our private practice is not a strength. This is why I often recommend outsourcing billing and bookkeeping services into the hands of experts.

Additionally, the best person equipped for the job may not be in your neighborhood. The solution? Reach out to the best organizations you can for these services. Engage them and ensure the work is done to the level you envision and frankly, deserve. This week we’re hosting Jon Repka from Paro and talking about tips on what to look for when seeking bookkeeping support. 

Key Take Aways

  • Don’t focus only on the rate per hour when you outsource any labor services.
  • Spend more time working on your business than in your practice.
  • Know the three main areas in your business that will need your attention, such as:
    • Marketing
    • Investing in your staff to retain them
    • Brand positioning and name recognition within the community
  • Your goal should always be to innovate to find better ways to do more production with less people on payroll.

Visit Paro’s website.

Read about the results Paro has had for MEG clients.

Follow Paro on Linkedin and Twitter

About Jon Repka

Jon Repka is Paro’s head of financial consulting. After stints as a strategy and operations consultant with Deloitte and a senior strategist with a mid-market health insurance technology company, he found his passion helping growing businesses rethink their finance support. He also holds a special place in his heart for helping medical providers (particularly physical therapists) establish accounting foundations, develop KPIs, and ultimately improve their financials performance. Jon holds bachelor’s degrees in finance, economics, and public policy from Indiana University. Outside of work, Jon spends as much time as possible with his wife and golden retriever.

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