Episode 170: Getting Creative with Private Practice Marketing

Today Brian gives tips on a variety of areas in Marketing – external, social media, referrals and internal. Avoid stagnating and operating like it’s the year 1990 by considering these creative Marketing strategies. Don’t shy away from Marketing – learn how to continue to flourish and grow in physical therapy private practice!  

Key Takeaways/Points 

  • You need 12-15% of your weekly visits to be new patients 
  • Find ways to outpace yesterday 
  • Participate in your community 
  • Contribute to your peers  
  • Americans want to achieve optimum health 
  • Be a resource for your patients 
  • After care programs 
  • Business Associate Relationships (BAAs) 
  • Give patients objective data 
  • Improve and impress 
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