Episode 141: Healthy Ways to Diversify Your Clinic’s Cash-Based Services

We had the incredible opportunity to interview a friend and colleague, Claire Stowell, PT on her brilliant approach to diversifying services in the physical therapy clinic. Tune in to find out more about this accessible, field-proven and empowering cash-based program that will help your patients and those around you to experience a healthier body, mind and finances.  

Key Takeaways/Points 

  • Diversify your services 
  • If you can see it, you can do it 
  • Think differently to create different results 
  • 4 components: the coaching, the education, the (virtual) community and the nutrition program 
  • Need 4 components – “diets” don’t work 
  • Health coaching is an incredible cash-based option 
  • Member of staff can get trained & certified (consult with your state) 
  • CEO must be creating 6-12 months in advance 
  • Healthy body, Healthy mind, Healthy finance 
  • Patients and therapists suffer with health issues 
  • “Pay as you grow” risk model 
  • Health coaching needed now more than ever 

Resources: 
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