Here is something we’ve learned at MEG – you can almost never get too much training. So let’s dive in and learn how to make your “good deeds well known” through your PR & Marketing, so as to help more patients through your amazing care in physical therapy. It’s time to take control of your future as we enter the 4th Quarter by identifying your goals and strategizing how your Marketing can help you achieve them.
Episode at a glance:
- 4 Types of Owners
- Identify your targets & objectives
- Hire people with the “PR Personality”
- PCR (Patient Care Rep) = Internal Marketing
- Marketing Coordinator = External Marketing
- Front Desk Coordinator is a part of Marketing!
- 2-Month Marketing Campaign