Are you avoiding the one thing that could make or break your physical therapy practice?
In this episode, Brian reveals the most dangerous leadership trait a PT owner can have—and it’s probably not what you think. Drawing from personal experience, he unpacks how the failure to confront can quietly erode your team, your culture, and your success.
You’ll learn:
Why avoiding confrontation damages your business more than you realize
How to decode and disarm staff objections in a respectful, effective way
Real-life role play examples of what to say (and how to say it)
How to lead interviews, orientation, and 1-on-1 meetings with confidence
Why stats, outcomes, and culture all depend on this one trait
This isn’t theory—Brian gives practical leadership tools you can use immediately to level up your team and clinic culture.
👉 Whether you’re hiring your first employee or managing a staff of 20, you need to hear this.
